Welcome to [Your E-commerce Website Name] (hereinafter referred to as “this Website”). This Website attaches great importance to user privacy protection and is committed to providing you with a safe and reliable online shopping experience. This Privacy Policy is intended to inform you how this Website collects, uses, stores, and protects your personal information, as well as the rights you have regarding your personal information. Please carefully read and fully understand all the contents of this Privacy Policy before using any services of this Website. Once you use the services of this Website, it shall be deemed that you agree to all the terms of this Privacy Policy.
I. Scope of Application
This Privacy Policy applies to all services provided by this Website, including but not limited to user registration, product browsing, order placement and payment, after-sales service, member services, etc. Whether you access this Website through a computer terminal or a mobile terminal (including APP, mini-program, etc.), this Policy shall apply.
Please note that this Privacy Policy only applies to personal information collected by this Website, and does not apply to information collected by third-party platforms (such as payment institutions, logistics service providers, product suppliers, etc.), nor to third-party websites or services linked to this Website.
II. Collection and Use of Personal Information
This Website will only collect personal information actively provided by you or generated during your use of services for the purposes of providing services, optimizing experience, and ensuring security. We will not collect information unrelated to the services, nor collect information beyond the necessary scope.
(I) Actively Collected Personal Information
1. Registration Information: When you register an account on this Website, you need to provide your mobile phone number, email address, password and other information to complete account registration, identity verification, login verification and password retrieval. You may choose to fill in your real name, avatar and other information to improve your account profile and enhance your service experience.
2. Order and Delivery Information: When you place an order and shop on this Website, you need to provide the consignee’s name, mobile phone number, delivery address and other information for product delivery, order confirmation and after-sales service; if you choose online payment, you need to provide payment-related information (such as the last 4 digits of your bank card number, payment account nickname, etc., subject to the requirements of the payment institution) to complete the payment process. This information will be directly submitted to the cooperating payment institution, and this Website will not store complete payment account information.
3. Member and Preference Information: When you activate member services or use personalized recommendation functions, you may choose to provide interest preferences, shopping habits and other information. This Website will recommend products, activities and services that are more in line with your needs based on this information.
(II) Automatically Collected Personal Information
When you visit and use the services of this Website, we will automatically collect some non-identifiable information to optimize website performance, analyze user behavior and ensure service security, including:
1. Device Information: Such as device model, operating system version, browser type, unique device identifier (such as IMEI, MAC address, etc.), used to adapt to different devices and ensure service compatibility.
2. Access Information: Such as access time, visited pages, browsing history, stay duration, IP address, etc., used to analyze user browsing habits and optimize website layout, product display and search functions.
3. Operation Information: Such as order records, collection records, shopping cart information, payment records, etc., used for order management, after-sales service, personalized recommendation and transaction security verification.
(III) Purposes of Using Personal Information
1. Providing Core Services: Including account login, product display, order processing, logistics and distribution, payment settlement, after-sales service, etc., to ensure that you can normally use the shopping functions of this Website.
2. Optimizing Service Experience: Based on the collected information, analyze user needs, optimize website interface, functions and product recommendations, and provide you with a more personalized and convenient shopping experience.
3. Ensuring Service Security: Used for identity verification, risk identification, fraud prevention, to prevent account theft, false transactions and other behaviors, and protect your property security and legitimate rights and interests.
4. Sending Relevant Notifications: Such as order status notifications, logistics information notifications, activity reminders, account security reminders, etc., to ensure that you can timely understand service-related information.
5. Compliance and Rights Protection: Used to deal with legal matters such as complaints, arbitration, litigation, fulfill legal obligations, and safeguard the legitimate rights and interests of this Website and users.
III. Storage and Protection of Personal Information
(I) Storage Method and Duration
1. Storage Method: This Website stores your personal information on servers that meet the requirements of national laws and regulations, and uses encryption technologies (such as SSL encryption, data desensitization) to protect personal information from leakage, tampering and loss.
2. Storage Duration: This Website will only store your personal information for the shortest period necessary to achieve the purposes stated in this Privacy Policy. When the service is terminated, you cancel your account, or the information storage period expires, we will delete or anonymize your personal information in accordance with the law, except as otherwise provided by laws and regulations (such as retention for compliance inspection, rights protection, etc.).
(II) Security Protection Measures
1. Technical Protection: Adopt technical means such as firewalls, encrypted storage, and access control to ensure the security of personal information and prevent unauthorized access, leakage and tampering.
2. Management Protection: Establish strict internal management systems, clarify the personal information processing process, control the permissions of employees who have access to personal information, conduct safety training, and sign confidentiality agreements to prevent internal leakage.
3. Emergency Response: Establish an emergency response mechanism for personal information security. In the event of a security incident such as personal information leakage, tampering, or loss, we will take remedial measures in a timely manner and notify you and the relevant regulatory authorities in accordance with the requirements of laws and regulations.
IV. Sharing, Transfer and Disclosure of Personal Information
This Website strictly protects your personal information and will not arbitrarily share, transfer or disclose your personal information unless it falls under the following circumstances:
1. With Your Explicit Consent: Share relevant personal information with third parties designated by you with your active authorization (such as authorizing a logistics service provider to obtain your delivery information for product delivery).
2. Cooperating with Third-Party Services: To realize the core services of this Website, it is necessary to cooperate with third parties (such as payment institutions, logistics service providers, technical service providers, etc.). We will provide necessary personal information to cooperating parties, but we will require cooperating parties to strictly abide by relevant laws and regulations on privacy protection, sign confidentiality agreements, limit the scope of information use, and will not provide them with personal information beyond the needs of the service.
3. Requirements of Laws and Regulations: Disclose personal information to relevant departments in accordance with the law to fulfill legal obligations, respond to regulatory investigations, safeguard public interests, or in cases involving litigation, arbitration, law enforcement, etc.
4. Anonymization Processing: After anonymizing personal information, it can be used for data analysis, industry research, etc. The anonymized information cannot identify specific individuals, does not belong to the category of personal information, and can be freely used and shared.
This Website will not transfer your personal information to any unrelated third party unless it obtains your explicit consent, or due to corporate changes such as merger, division, liquidation, and the transferee shall continue to perform the obligations of this Privacy Policy.
V. User’s Rights
In accordance with relevant laws and regulations, you have the following rights to your own personal information, and this Website will provide you with convenient channels to exercise your rights:
1. 访问权：您可以在本网站登录账户，在“个人中心”查看个人信息（如注册信息、订单记录、送货地址等）。
2. Right of Correction: If you find that your personal information is incorrect or incomplete, you can submit a correction application in the “Personal Center”, and we will correct it in a timely manner after verification.
3. Right of Deletion: If you do not need certain personal information (such as delivery addresses, historical orders, etc.), you can take the initiative to delete it; if you cancel your account, we will delete or anonymize all your personal information in accordance with the law (except as otherwise provided by laws and regulations).
4. Right to Withdraw Consent: You can withdraw your consent to the collection, use and sharing of personal information at any time (such as turning off personalized recommendations, canceling SMS notifications, etc.). However, after withdrawing consent, it may affect the normal use of some services (such as being unable to receive order notifications).
5. Right of Appeal: If you have any objection to the processing of personal information or believe that your personal information rights and interests have been infringed, you can contact us through the contact information at the end of this Policy, and we will reply and handle it within 15 working days.
VI. Protection of Minors’ Privacy
This Website does not provide services to minors (under 18 years old). If a minor uses the services of this Website without the consent of a guardian, the guardian can contact us, and we will immediately delete the relevant personal information of the minor and terminate the use of their account.
If a guardian finds that a minor’s personal information has been improperly collected or used, they can contact us through the contact information at the end of this Policy, and we will take remedial measures in a timely manner.
VII. Update and Notification of Privacy Policy
This Privacy Policy will be updated from time to time in accordance with changes in national laws and regulations, upgrades of website services, etc. The updated Privacy Policy will be posted in a prominent position on this Website (such as the bottom of the homepage) and will take effect on the date of posting.
If there are major changes to the Privacy Policy (such as changes in the scope of personal information collection, purpose of use, sharing method, etc.), we will notify you in advance through website pop-ups, account notifications, SMS and other methods to ensure that you understand the changes. Your continued use will be deemed as consent to the updated Privacy Policy.
VIII. Contact Information
如果您对本隐私政策有任何疑问、异议，或需要行使与个人信息相关的权利、提出投诉或举报，您可以通过以下方式联系我们：
1. Customer Service Hotline：[+447874209917]（24小时服务）
2 Email：[yeohsen1996@gmail.com]
We will verify and reply to your inquiries and applications in a timely manner to protect your legitimate rights and interests.
[www.starstoys.com]
[Issuance Date：2026年04月20日]